How skybags increase social media traffic through digital campaign

How skybags increase social media traffic through digital campaign

September 6, 2019

Sky bags are the most used travelling bags used nowdays.skybags hails from VIP industries which established in 1971, market leaders for more tan 40 years. Skybags have there own stylestatement .they manufacture wide variety of segments like trollys, shoulderbags, laptop bags duffels short office bags and many more quality materials.

Objective :

Increase social media presence through engagement on social media platfom and ultimetely increase fan page likes and fan base through various campaigns.

Strategy :

They adopt a very unusual strategy to increase fan base

The campaign they run is #BagTheBall contestSkybags gets in the football mood with #BagTheBall contest

The idea is to bring people from every corner of India with diffrent culture and participate under same football campaign .
#BagtheBall is a simple yet quirky challenge that encourages people to showcase their creativity. To accomplish this challenge, all they have to do, is bag the ball in the most innovative way possible. With #BagTheBall, Skybags aims at engaging with everyone across the country .
#BagtheBall challenges people’s creativity and encourages everyone regardless of age and gender to show off their football moves.
Whether one is a fan of the game or not this challenge is for everyone

The best part of this campaign is any one can take participation .whether he/she is fan or not .after fewa hours of anouncement of this campaign ,company saw a tremendous response with entries coming from all across India. Whether one is a fan of the game or not this challenge is for everyone.

Results :

The idea really click and engaged every generation with tremendous response with entries coming from all across India. Thus talking about social media it generates around 1lac follower on Twitter i a single day The idea reached out and engaged youth seeing a tremendous response with entries coming from all across India. Whether one is a fan of the game or not this challenge is for everyone.